Great Lakes Cruise Study Results Released
Wednesday, April 21, 2004
The first exhaustive economic activity study of the Great Lakes cruise industry has just been completed and the results are substantially ahead of expectations, according to Stephen Burnett, Executive Director of the Great Lakes Cruising Coalition (GLCC), a non profit organization devoted to growing the cruise industry on the Great Lakes.
Burnett comments. “Our organization realized that in order to grow the overnight cruise industry, the major industry stakeholders would need to a definitive financial picture of what this actually represents for both the tourism and marine based segments of this industry.” The study, which was authorized by the directors of the Great Lakes Cruising Coalition (GLCC), focuses on the 2004 cruise season and targets those cruise vessels with Great Lakes and upper St Lawrence cruise inventory for sale to the public.