MN 100: Caterpillar Marine

Posted by Nicole Ventimiglia
Friday, August 22, 2014

Neumühlen 9
22763 Hamburg/Germany
Tel: (713) 895-1449
Email: cat_power@cat.com
Website: www.marine.cat.com
Managing Director: Nigel Parkinson


The Company:
Caterpillar Marine Power Systems brings together all the sales and service activities for Cat and MaK branded marine products within Caterpillar Inc. This organization provides premier marine power solutions and customer service from a single source for the global ocean-going, commercial and pleasure craft markets. Caterpillar offers a comprehensive marine diesel power range and a complete, continuously evolving product line. The result is one source for total power solutions on board, providing electronic marine engines, gensets, and vessel controls.

The Case:
Caterpillar research and development efforts represent the commitment to affirming its position as a global leader in the marine power market. Caterpillar Marine Power Systems has one simple objective: to surpass customer expectations by providing outstanding sales and service support in a professional and consistent manner. The Caterpillar dealer network is comprised of 182 locally owned businesses, 1700+ dealer branch stores, and more than 100,000 employees. The worldwide dealer organization has the local expertise, specialists, and extensive spare parts inventory you’ll need - no matter where your vessel travels. Cat dealers know better than anyone how to put the global power of Caterpillar to work for each customer, industry, region – and individual business. Cat’s philosophy is to win by delivering valued, quality products, services and solutions to customers that provide them the best economic proposition for their business. This value proposition, enabled by unmatched customer support, creates high customer loyalty and attractive profitability throughout the business cycle.

The Product Line:   
The Caterpillar line includes Cat and MaK Marine Engines, High Performance Propulsion Engines, Marine Generator Sets, and auxiliary power. Industry-leading technology allows Caterpillar to create the most reliable commercial engines for a variety of applications. From tugs and container vessels to yachts and sport fishers, Cat and MaK engines have demonstrated their efficiency countless times. With remarkable reliability and durability, these engines are designed to exceed expectations for decades. Cat high performance marine engines offer superior performance while meeting international requirements. Cat marine engines include innovations such as ACERTTM Technology and Caterpillar Common Rail. Additionally, they are MIL-E Qualified (NVR) and MIL-S-901 Shock Qualified. Continual advancements in electronic engine technology mean Cat marine engines satisfy worldwide emissions regulations and still deliver a surge of adrenaline whenever and wherever required. With over 80 years of marine power experience behind them, Cat marine generator sets are built to provide dependable, efficient service under extreme conditions. They combine proven designs and manufacturing methods with the latest technology, such as advanced control, to deliver more power and greater efficiency, while offering enhanced monitoring.



(As published in the August 2014 edition of Marine News - http://magazines.marinelink.com/Magazines/MaritimeNews)

 

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