Raymarine has announced a new global marketing communications team that will provide full worldwide PR coverage and PR support for Raymarine's international network of distributors. The announcement was made by Fiona Pankhurst, global marketing communications manager for Raymarine, Ltd. in Portsmouth, Hampshire, United Kingdom. Pankhurst, who joined the company earlier this year, appointed two of the marine industry's leading PR agencies to handle its communication efforts. The UK-based ADPR Ltd., and the Scottsdale, Arizona-based Walker Agency will be working jointly on a new global PR campaign. The campaign will begin with the launch of the new ST290 instrument system at the Southampton Boat Show in the UK followed by the US introduction at the US Sailboat Show in Annapolis.
