GAC Continues Crystal Palace Main Club Sponsorship

Monday, December 19, 2011
(From left to right) Crystal Palace owners Stephen Browett, Jeremy Hosking, Martin Long and Steve Parish with GAC’s Executive Group Vice President Bill Hill (center).

GAC and Crystal Palace Football Club (CPFC) have sealed one of the longest-running sponsorship deals in English Football, with the extension of their collaboration for another two years until June 2014. Dating back to 2004, the agreement now represents a decade-long uninterrupted relationship between the South London Club and the global shipping, logistics and marine services provider. Under the renewal agreement which was finalized in October, GAC continues as the club’s main sponsor and its logo will be featured prominently on CPFC’s first team and replica shirts, as well as on media backdrops, pitch perimeter advertising boards and club literature.

Crystal Palace’s Chief Executive, Phil Alexander, says: “This re-signing is a testimony to the quality of our relationship and mutual objectives. We are proud to have GAC as our main sponsor and we are working hard to repay the company’s loyalty by once again gaining Premiership status. “The national and international coverage we receive across all sectors of the media is a key element of our relationship, as are the business values we share. GAC is a great partner and we look forward to working for many more years to  come.”
GAC’s long-term association with Crystal Palace has given it a range of benefits, according to Bill Hill, GAC’s Executive Group Vice President. He said: “Our affiliation with the club has delivered a significant boost to our brand visibility, bringing the GAC logo to the attention of football fans, both at the stadium and watching on TV screens around the world. Further, it is a successful platform for B2B opportunities for the GAC Group’s global shipping and logistics businesses.” 
“This latest renewal marks the continuation of a mutually beneficial partnership, in line with our philosophy of continuity and commitment to building long-lasting relationships.” 
 
Maritime Reporter November 2014 Digital Edition
FREE Maritime Reporter Subscription
Latest Maritime News    rss feeds

People & Company News

Madsen to Chair Norway’s Research Council Executive Board

Henrik O. Madsen appointed chairman of the executive board of the Research Council of Norway   DNV GL president and CEO Henrik O. Madsen was appointed as chairman

Port of Houston Expecting Record Year

The Port of Houston Authority is expecting 2014 to close as a banner year for the port, with 34 million tons of cargo handled through November, Executive Director

Hapag-Lloyd Completes CSAV Merger Capital Increase

Hapag-Lloyd completed the planned capital increase of EUR 370 million (approximately $452.5 million) as part of the business combination with the Chilean shipping

People in the News

Madsen to Chair Norway’s Research Council Executive Board

Henrik O. Madsen appointed chairman of the executive board of the Research Council of Norway   DNV GL president and CEO Henrik O. Madsen was appointed as chairman

Damen Shipyards Galati wins Dutch Romanian Award

Damen Shipyards Galati has been presented with the Dutch Romanian Business Award for its Corporate Social Responsibility plan, particularly the Group’s community investment initiatives.

Lowrance Renews Insight Genesis College Cup

Lowrance®, a world-leading brand in fishing electronics since 1957— announced today the renewal of its Insight Genesis™ College Cup. In its second year, the

 
 
Maritime Careers / Shipboard Positions Maritime Security Maritime Standards Pipelines Port Authority Salvage Ship Electronics Shipbuilding / Vessel Construction Sonar Winch
rss | archive | history | articles | privacy | terms and conditions | contributors | top maritime news | about us | copyright | maritime magazines
maritime security news | shipbuilding news | maritime industry | shipping news | maritime reporting | workboats news | ship design | maritime business

Time taken: 0.1412 sec (7 req/sec)