Cadden Targets Exports

press release
Thursday, January 19, 2012
Dandec, Director (on left) and Frédérick Clément, new export sales representative (on right).

Cadden, specializing in electronic measuring systems for geopositioning and oceanography, is entering a new growth phase. The Nantes-based small business wants to earn 20% of its sales internationally within 2 years. To achieve this goal, a new “export” sales representative has joined the team.


2011, a pivotal year


Until 2011, Cadden’s business outside France primarily involved leasing echosounders and sonars to the overseas territories. In 2011, the 22% jump in sales over 2010 was mainly due to an increase in exports, which grew six-fold. This strong growth is the result of two product lines and services:

 

  • The Geod range, a series of smart GPS antennas designed by Cadden’s R&D team, launched in mid-2010. Supported by OSEO Innovation, the in-house development of these products also enabled the company to obtain a research tax credit, reducing its investment. This year, the company secured several contracts for these antennas with African countries (Congo, Mauritania, Angola), and a major trade agreement was recently signed with global leader Fugro.
  • The "Integrated Hydro Pack," a turn-key solution for equipping survey vessels. Initiated for the DEAL in La Reunion in March 2011, this innovative approach responds to a clearly identified need expressed by shipyards worldwide.
  • Four new employees
     

These results are the first fruits of the international development strategy implemented by Gilles Dandec, director of the company. Cadden has also enlisted the services of Coface, which has provided effective support in obtaining co-financing for export insurance and hiring a dedicated sales representative. Frédérick Clément, an experienced professional in the offshore sector, joined the company in mid October 2011 to develop international sales. The activities of technical support, development and marketing support have also been strengthened, with the arrival of three new employees during the last quarter.
 

A target of 20% of sales from exports


In twelve years, Cadden has become a major player in the integration and distribution of high-tech solutions on the French hydrography market. While continuing to pursue growth in France, the company's objective is to earn 20% of its sales in Europe and Africa by June 2013. In the longer term, Cadden plans to increase its exports by creating a dealer network to sell Cadden branded products and integration services.
 

Maritime Reporter April 2015 Digital Edition
FREE Maritime Reporter Subscription
Latest Maritime News    rss feeds

People & Company News

5th Floating Accommodation for Lerwick

A further accommodation ship, Ocean Atlantic, is due at Lerwick on Monday 27 April 2015 and is on its way from Portland in Dorset. As with the other floating accommodation at the port,

Double Order for Super Gloria Reachstacker

Kalmar, part of Cargotec, has gained an order for two Super Gloria reachstackers from Tadarsa Logistics S.L. in Aviles, Spain. The largest reachstackers ever built,

BIMCO Welcomes EU Decision on Migrants

BIMCO has stated today that it appreciates the new efforts by EU leaders to reduce increasing reliance on merchant shipping to rescue the growing numbers of

Marine Electronics

HMS Prince of Wales Bridge Sets Sail

The bridge section of the second Queen Elizabeth Class aircraft carrier set sail today from Glasgow on its first sea voyage to Rosyth.   Upper Block 07 is where

Huat Retires as Non-Ex Dir. of ST Engineering

Singapore Technologies Engineering Ltd (ST Engineering) today announced the retirement of Mr Quek Poh Huat as non-executive Director of the Company at its Annual General Meeting on 23 April 2015.

GOST System Tracks Stolen Boat in Abacos

GOST (Global Ocean Security Technologies), celebrating its 10th year as a world leader in marine security, tracking, monitoring and video surveillance systems,

Finance

Norwegian Car Carriers to Buy Two from Hyundai Samho

Oslo-listed Norwegian Car Carriers (NOCC) has signed a contract with Hyundai Samho Heavy Industries for the construction of two 6500 ceu Pure Car Truck Carrier (OCTCs).

Long Beach, Los Angeles ports host forum to gather input

More than 100 cargo owners, trucking firm leaders, longshore labor, marine terminals and other goods movement industry representatives turned out Wednesday for

Venezuela Probes ex-minister accused of corruption in Ferry Deals

A former minister in President Nicolas Maduro's government denied in an interview published on Friday accusations of corruption during the purchase of three

Marine Science

Huat Retires as Non-Ex Dir. of ST Engineering

Singapore Technologies Engineering Ltd (ST Engineering) today announced the retirement of Mr Quek Poh Huat as non-executive Director of the Company at its Annual General Meeting on 23 April 2015.

GOST System Tracks Stolen Boat in Abacos

GOST (Global Ocean Security Technologies), celebrating its 10th year as a world leader in marine security, tracking, monitoring and video surveillance systems,

ABS Executive Chairs Forum at Sea Asia

ABS Executive Vice President of Corporate Energy Development Ken Richardson says managing Big Data is critical to the future of offshore. (Singapore) ABS,

Maritime Safety

BIMCO Welcomes EU Decision on Migrants

BIMCO has stated today that it appreciates the new efforts by EU leaders to reduce increasing reliance on merchant shipping to rescue the growing numbers of

Two Rescued from Sinking Shrimp Boat

Two fishermen were rescued from their sinking shrimp boat by a U.S. Coast Guard aircrew Friday off the coast of Saint Simons Island near Brunswic, Georgia.   Watchstanders

IMO: Making Ferries Safer

The International Maritime Organization (IMO) domestic ferry safety conference in Manila April 24 has adopted guidelines to aid the process of reducing the mounting

 
 
Maritime Careers / Shipboard Positions Maritime Contracts Maritime Security Navigation Salvage Ship Electronics Ship Repair Ship Simulators Shipbuilding / Vessel Construction Winch
rss | archive | history | articles | privacy | contributors | top maritime news | about us | copyright | maritime magazines
maritime security news | shipbuilding news | maritime industry | shipping news | maritime reporting | workboats news | ship design | maritime business

Time taken: 0.1871 sec (5 req/sec)