ASRY Targets Navy Market

By Joseph R. Fonseca
Monday, August 04, 2014
Navy-Story-Credit ASRY

 

ASRY, the leading ship and rig repair yard in the Arabian Gulf, has launched a new department dedicated to military projects called the Navy Defence and Industrial Projects (NDIP) Department.

The specialised team, headed by Anthony Haile, formerly of the UK Royal Navy is expanding ASRY’s strong experience in the defence sector to become one of ASRY’s primary differentiators from other regional yards. The new move is aiming at capturing approximately 60% of the regional Naval market, up from approximately 45% currently.

ASRY Chief Executive explained, ‘Naval repair work requires a very specific skill set and unique standards, which we have built up over recent years. By focusing that knowledge into a specialised team, we can ensure Naval customers that we speak their language when it comes to marine repair. This move has already seen results, with a unique invitation to the UK Ministry Of Defence to discuss future collaborations.”

Bahrain is the host to two of the largest fleets in the region, the UK and US, as well as Bahrain’s own naval resources, and ASRY has been the popular choice for their repair work with 60 vessels docking at the yard in the past five years. This number is set to increase dramatically over the next two years, as ASRY’s invests heavily, including the embedding of a new MAN-Diesel workshop on-site as an Original Equipment Manufacturer. This move alone is attracting US attention as their fleet primarily use MAN-Diesel engines. Meanwhile further negotiations are under way with the local Bahrain Navy for a more comprehensive ongoing relationship.

ASRY’s recent Naval credentials have been growing in stature and gaining recognition, including a Forward Support Team based in Mina Salman port in Bahrain assisting with waterfront naval projects and maintenance support. Also, as part of its customisation to particular Naval repair sensitivities, ASRY now operates the authorised access pass system developed by the Ministry of Defence Saudi Armed Forces Projects team which ensures maximum confidentiality and risk management for its people working within these vessels.


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