US-based material handling manufacturer UniCarriers Americas Corporation (UCA) informs that it continues to expand its South American operations by establishing its Brazilian business unit and appointing Newton Santos as sales operations manager.
UCA explains that through its legacy brands (Nissan Forklift and TCM), it has had a presence in the Brazil market for more than a decade. In 2013, UCA hired Santos to research and advise on expansion within Brazil. In January 2014, the company formalized its commitment by establishing a legal entity to operate in Brazil. The company will first focus on its dealer network in São Paulo, and then grow its dealer partnerships in the Southeastern region of Brazil including Rio de Janeiro, Minas Gerais and Espirito Santo.
“Opportunities in the Brazilian market are abundant, so we must carefully consider both our short- and long-term goals as we gain momentum in this marketplace,” said Santos, sales operations manager for Brazil, UniCarriers Americas. “In the short term, we will work to expand our dealer network and build new relationships based on our established history. In the long term, our plans include establishing a manufacturing operation to become fully vested as we compete at the highest levels.”
“Newton is an excellent addition to our team. His experience with managing growing, global companies is extraordinary,” said James J. Radous III, executive vice president sales, Americas, UniCarriers Americas. “Brazil is a critical market. It’s the seventh largest in the world and the second largest in the Americas. Many customers in Brazil are in need of the solutions that UniCarriers can provide for their businesses, which is why it’s so important that we create partnerships with companies that are ready to make an investment in the future with us. Newton’s knowledge of the Brazilian market is a valued asset in further growing these partnerships.”
About UniCarriers Americas Corporation
Headquartered in Marengo, Ill., UniCarriers Americas, a wholly owned subsidiary of UniCarriers Corporation, has a network of more than 235 authorized dealerships with over 350 locations across North, Central and South America, as well as additional worldwide locations.