Paul Østergaard, founder and CEO of ShipServ, a marine and offshore e-marketplace, is among the keynote speakers who will address the first SmartShipping conference this October 17-18 in Singapore. SmartShipping 2011 is a strategic conference grounded in the commercial realities of today's shipping markets. It has been developed on the premise that shipowners can and will engage with innovation in pursuit of greater efficiencies, simplified compliance and correspondingly lower operational costs. Cheong Keng Soon, Director – Shipping Division, Maritime and Port Authority of Singapore (MPA), will open the conference by speaking about the Singapore Maritime Cluster Fund…