William Frick & Company introduced EscapeTape™ Safety Tape recently at the 2012 Offshore Technology Conference in Houston. The 3-way safety marking tape helps people navigate buildings, drilling rigs, cruise ships and office spaces in the dark. It is typically adhered around doorways, along the edges of stairwells or anywhere extra caution should be taken when there is a loss of power. Once EscapeTape™ is charged by incandescent, fluorescent or natural light, it can glow for up to 24 hours, double the duration of competitors’ products.