Whether your philosophy is "less is more" or "bigger is better", Thales (pronounced "TAL-less") Navigation delivers both. Thales Navigation emanates from parent company Thales, a $10 billion Goliath that has astutely purchased a number of marine electronic brand name product companies, such as GPS maker Magellan and its well-known Ashtech brand, in recent years, helping to enlarge an already expansive company. It recently consolidated all of its professional GPS products, including the Ashtech brand, under the Thales Navigation brand name, a re-branding which is designed to unify Thales Navigation's professional product offering and help streamline the company's marketing communications efforts.