The Board of Commissioners of the Port of New Orleans unveiled a new modern, streamlined logo today to kick-off the 6th annual Critical Commodities Conference. The rebranding effort represents the culmination of work of an internal committee consisting of staff from a variety of port departments and two members representing the Board of Commissioners. Port officials advertised nationally for a design firm and ultimately selected Edelman – the world’s largest public relations firm – to design the new brand.