Marine Link
Saturday, September 22, 2018

Virgin Cruises to Sail Out of Miami in 2020

Maritime Activity Reports, Inc.

June 23, 2015

Richard Branson. Photo: Virgin

Richard Branson. Photo: Virgin

 Virgin Cruises will launch its first luxury liner in 2020 from Miami, British tycoon Richard Branson announced, placing his bets on medium-sized "boutique" ships.

 
The Virgin Group founder said he had signed a binding letter of intent with Italy's Fincantieri to build three 110,000-ton ships, to debut in 2020, 2021 and 2022. Each ship would carry 2,860 passengers, based on double occupancy, and 1,150 crewmembers.
 
With characteristic flair, Virgin Group founder Richard Branson, sporting a skipper's hat, arrived in downtown Miami's Museum Park via helicopter and a cloud of Virgin-red smoke.
 
Branson announced formation of the cruise line in December 2014. Bain Capital is the financing partner.
 
Virgin Cruises President and CEO Tom McAplin, who previously helped form and helm Disney Cruise Line, stated that Virgin Cruises would be a premium product. He said a high percentage of the ships' staterooms would have balconies. The ships would be differentiated from others in the industry by their "design, size and program onboard" and be targeted to the "young at heart," McAlpin added.
 
The proximity to the Caribbean and port infrastructure also made Miami the prime choice, he said.  
 
The ships would sail seven-day Caribbean cruises, Virgin said, but it did not detail specific itineraries. 
 
Virgin Atlantic, an airline famous for a fun atmosphere, innovation and included perks such as meals and entertainment, falls under the Virgin Group umbrella. Branson has said the company will bring the "Virgin touch" to cruising.
 
London-based Virgin Group, which also has included Virgin Mobile, Virgin Trains, Virgin Vodka, Virgin Records and others, is partnering with private investment firm Bain Capital on the cruise line venture.
 
Maritime Reporter Magazine Cover Sep 2018 - Maritime Port & Ship Security

Maritime Reporter and Engineering News’ first edition was published in New York City in 1883 and became our flagship publication in 1939. It is the world’s largest audited circulation magazine serving the global maritime industry, delivering more insightful editorial and news to more industry decision makers than any other source.

Subscribe
Maritime Reporter E-News subscription

Maritime Reporter E-News is the subsea industry's largest circulation and most authoritative ENews Service, delivered to your Email three times per week

Subscribe for Maritime Reporter E-News