Haifa Port Seeks to Attract Cruise Lines
Haifa Port in Israel is implementing a long-term plan amiing to entice cruise lines back to the "Gateway to the Holy Land" in consultation with Miami-based Access Cruise Inc., which provides sales and marketing representation to the cruise industry. Haifa Port and Access Cruise, along with the director of marketing of the Israeli Ministry of Tourism in North America, met with executives from all the major North American cruise lines during the recent 2016 Seatrade Convention in Fort Lauderdale, Fla. As a result of those meetings, Haifa Municipality and the Haifa Tourism Company board of directors have identified the cruise industry as an important target market for stimulating travel to the region.
McRoberts Maritime Security Contracts Access Cruise
McRoberts Maritime Security announced that it has contracted Access Cruise, Inc., for strategic sales support to the cruise industry. "As the cruise industry moves to another phase in its evolution, Access Cruise Inc.'s principal, Shannon McKee, a cruise industry veteran with wide contacts, will serve as a partner to McRoberts as McRoberts seeks to redefine its offerings in response to shifting priorities yet maintain its commitment to quality and maximum value creation for its clients," said Meredith McRoberts, president of McRoberts Maritime Security. "The consistent quality that McRoberts delivers is an integral part of the overall delivery of the cruise guest experience," said Ms. McKee of Access Cruise, Inc.
