Marine Link
Tuesday, January 23, 2018

Use Social Media News

Seafarers Beware – Social Media Ahead

Photo courtesy of Videotel

Videotel, part of KVH Industries, Inc., has launched a new program, Social Media at Sea, addressing the unique dangers of inappropriate use of social media by shipboard personnel and providing simple solutions to ensure that seafarers understand the dangers - and benefits - of this onboard revolution. Since the use of the Internet has now become commonplace on many vessels, seafarers often have much more freedom to communicate with friends and family using social media tools.

CSM Insight Launches Social Media Tracker for Cruise Lines

While many research companies aggregate and report social media data, CXMI’s unique system uses advanced social media analysis – by real people, not key word algorithms – to provide the strategic information cruise lines need. CXMI’s Social Media Tracker covers over 98% of the passenger capacity of Cruise Lines International Association (CLIA) members. Each cruise line can now have reliable social media measurement for the 17 cruise lines in the tracker. Cruise lines reported that January’s shipwreck had an immediate negative impact on 2012 bookings and balance sheets. While starting to normalize, this incident shows the importance of a more complete understanding of how events, positive and negative, affect passengers and potential passengers.

NSC-Group Chooses Marlink VSAT

Hamburg headquartered international ship operator NSC-Group has chosen Marlink to move its fleet of about 60 vessels to high bandwidth maritime VSAT. NSC-Group has chosen a 10GB data allowance per month per ship on Marlink’s Sealink VSAT, to ensure sufficient capacity is available across its fleet for all crew welfare and business/operational use. NSC-Group’s diverse fleet, consisting a mix of Container Ships, Multi-Purpose Carriers, Bulkers, Container Bulkers, Car Carriers and Tankers will all experience a significant data speed and capacity boost with Sealink VSAT services, supported by the XChange communications management system and business critical solutions such as SkyFile Mail.

MTN Launches Social Media Threat Intelligence

MTN Government (MTNGOV), a subsidiary of MTN Communications (MTN) and a company in satellite communications, cybersecurity and integrated intelligence, surveillance and reconnaissance (ISR) solutions serving U.S. DoD and civilian agencies worldwide, announced the introduction of the industry’s first “Social Media Threat Intelligence” managed service. This service is a predictive cyber solution that enables U.S. government agencies using social networking, mobile devices and distributed workforces to protect against the onslaught of cyber threats. The solution identifies and analyzes malicious actors, threats and targeted attacks against U.S. government leaders and agencies, and provides proactive, actionable threat analytics and intelligence in advance of any network compromise.

MSC Inks Partnership Deal with Orca Social

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MSC Mediterranean Shipping Group has signed an exclusive partnership with the social media consultancy Orca Social Ltd. Over the past 45 years the family-owned shipping company, headquartered in Geneva, has maintained a modest approach to communications. “Historically, we have communicated with our customers on a one-to-one, offline basis. New technology allows people and companies to communicate in new and exciting ways.” explains Joe Cook, MSC’s Global Marketing Manager. Indeed, developments at MSC have already begun.

U.S. Navy Spotlights Targets Media Risks

Chief Mass Communication Specialist Palmer Pinckney makes updates to the official U.S. 7th Fleet Facebook social media site.  U.S. 7th Fleet began using social media in the Spring of 2009 to promote interaction with the peo

As the U.S. Navy remains ever vigilant, taking the fight to the enemy, recent media reports have highlighted potential risk from information carelessly or inadvertently shared on social media. There has also been a steady stream of reporting on criminal and other malevolent cyber actors who seek information using hoax emails, also known as phishing, to gain access to finances or other sensitive information. Safety and security are always the highest priority for the Navy and therefore…

MTN and Norwegian Cruise Line Announce Social Media Record

MTN and Norwegian Cruise Line (Norwegian) announce that a new record for social media usage at sea was set during Norwegian Breakaway’s New York inaugural events. MTN delivered the communications services for its partner, Norwegian, enabling this social media breakthrough that helped promote the launch of Norwegian’s new ship. MTN partnered with Norwegian to deliver access to social media sites, as well as Norwegian’s social media mobile app specifically designed for the N.Y. inaugural events, to enable guests to share in real time their experiences on Norwegian Breakaway.

Ten Institutes Join the Nereus Program

© donvictori0 / Adobe Stock

Ten new research institutes from Europe, North America and Australia have joined the Nereus Program research partnership, bringing the total to 17. Launched in September 2011, the program is an international collaboration between The Nippon Foundation and the University of British Columbia with the aim to make comprehensive forecasts of the ocean’s future, the program has grown into one of the world’s largest research initiatives in its field. Principle investigators from eight…

Crewtoo Launches Online Maritime Jobs Board

Crewtoo, an online network dedicated to seafarers, launched an online maritime jobs board. Founded by KVH Media Group, part of KVH Industries, Inc. (KVHI), Crewtoo, which says it has more than 100,000 members,  is premiering the service today in Stamford, Connecticut, at Shipping 2014, the annual shipping conference and exhibition of the Connecticut Maritime Association. The Crewtoo jobs board is integrated into the Crewtoo site and enables seafarers to simply change a setting on their profile to state that they are available for work; they are then prompted to fill in their full employment details on the site and upload their current CV/resumé.

IMO Launch Day of the Seafarer 2014 'Toolkit'

Day of the Seafarer Logo

IMO once again asks people everywhere to show their appreciation for seafarers and their contribution to global prosperity on the Day of the Seafarer, 25, June, and have launched a promotional toolkit to help them to do so. At the heart of this year’s campaign is the simple sentence "Seafarers brought me....". IMO is inviting everyone to complete the sentence with a word of their choice and post it on social media, adding the hashtag "#thankyouseafarers". The missing word can be anything that came by sea: from the cars people drive…

Cruise Ship Breaks Record for Social Media at Sea

Norwegian Escape (Photo: EMC)

Norwegian Escape, the newest and largest of Norwegian Cruise Line’s 14-vessel fleet, experienced a record-breaking social media milestone during its inaugural celebrations from October 22-November 11, 2015. Cruisers logged 576,896 Facebook posts, 14,150 tweets and 11,367 Instagram posts for a total of 159 million impressions, surpassing the cruise line’s “social media usage at sea” record set during the 2013 inaugural events for Norwegian Breakaway, exceeded in 2014 with the Norwegian Getaway.

Coast Guard Embraces Social Media

The Coast Guard’s top officer discussed plans to adopt social-media practices to modernize the Coast Guard and increase the organization’s transparency in a teleconference yesterday with bloggers and online journalists. Coast Guard Commandant Adm. Thad W. Allen spoke about ways the Coast Guard plans to use social-media tools to get the broadest representation of the Coast Guard to the public. “We’re going to be moving from ( Web ) 1.0 to 1.2 to 2.0 to 2.5, and … the challenge and the problem is we shouldn’t take the status quo as an acceptable position,” Allen said. Making the organization more transparent comes at a crucial time, especially during hurricane season, when communication is extremely vital.

Nor-Shipping Crowd-Sources to Turn Industry Problems into Profit

Nor-Shipping invites the next generation to find solutions to this generation’s challenges through its unique ‘Problem to Profit’ initiative. The leading global maritime event week, taking place in Oslo and Lillestrøm, Norway, from May 30 to June 2, 2017, will work with key industry players and networks to identify unresolved industry ‘pain points’, before using social media to engage young people in a process that could set a new course for the world of shipping. Nor-Shipping 2017 is taking a proactive approach to the challenges facing the industry, adopting an overall theme of ‘Catalyst for Change’, while dedicating exhibition Hall A to Disruptive Sustainability.

Online at Sea: Cruise Company Debuts Social Media Flat Fee

The advent of broadband at sea continues to expand, as German cruis brand AIDA introduces a flat-fee for social media networks onboard its ships. AIDA Cruises is introducing an Internet flat fee for social media networks on board its ships. For 4 euros per day, or 19 euros per week, passengers will be able to share their experiences on board with friends in popular social networks, such as Facebook, Twitter, Instagram or WhatsApp. “The use of mobile devices is continuously growing.

Iran Oil Production, Exports Not Impacted by Protests

© Igor Groshev / Adobe Stock

Iran's crude oil production and exports have not been impacted by the unrest spreading across the country, Iranian oil and shipping sources said on Tuesday, as a crackdown intensified against anti-government demonstrations that began last week. Iran, OPEC's third-biggest oil producer, pumps around 3.8 million barrels per day. "I see no impact on the production and export," one Iranian oil industry source said, speaking on condition of anonymity. "Everything is going normally," another source said, adding that the protests had not spread into the energy sector and "remained in the streets".

China Social Media Debut for Maersk CEO

Nils S. Andersen, Maersk Group CEO in Q & A session with members of Chinese social media network Sina Weibo. During the CEO's recent visit to China, he engaged with Maersk employees, industry professionals, students, and general public in a new way - through Sina Weibo, the most popular Chinese social media platform with over 250 million users. ‘It’s exciting for me to be able to reach so many of you directly here today thanks to new technology,’ said Mr. Andersen when greeting Maersk Group’s Weibo followers on video. One week ahead of Mr. Andersen’s visit, a post on the Maersk Group Weibo main page asked followers to post questions for him to answer. Feedback was very positive and hundreds of questions were raised. In a video interview, Mr.

Holland America Line Appoints Geivett as Director, Social Media

Kathryn Geivett Director Social Media

Holland America Line has hired Kathryn Geivett as director, social media. In this capacity Geivett’s primary responsibility will be to drive, plan and oversee the execution of strategic social media and digital initiatives for the cruise line. She will report to Mary Beth Wressell, vice president, marketing communications, for Holland America Line. “Social media is an important way we communicate with our fans, and we’re thrilled to have someone of Kathy’s caliber join the company to oversee all of our different engagement channels,” said Wressell.

ShipServ Takes Shipping's Pulse on Internet Use

The vast majority of respondents believe that e-business brings positive benefits, while education and trust are probably the greatest hurdles to adoption. ShipServ, the leading marine and offshore e-marketplace, has released the findings of its 2011 Internet Use in Shipping Survey, the results of which were presented this week at the SmartShipping conference in Singapore. ShipServ carries out an annual survey into the use of the internet and e-commerce in the shipping industry with the aim of building an understanding of how trends in business-to-business e-commerce are impacting the maritime sector. The results of this year’s survey show a quickening of observable trends in internet use…

VAVE Promises New Digital Reality

Photo Courtesy of MCP

Maritime Communications Partner (MCP), the Telenor-owned on-board communications specialist, has announced the launch of VAVE, a unique digital business enablement platform for the cruise and ferry industry. The news follows the successful completion of an eight-month technical trial on the Corsica Sardinia vessel Mega Express Five. VAVE (Value Added Voyage Experience) has been conceived to bridge the digital divide between land and sea mobile behavior. By utilizing a vessel’s GSM signal and Wi-Fi network it creates a ship-wide onboard cloud that all mobile devices (smartphones…

Weld Tooling Appoints Sted and Clouser

Norm Sted

Weld Tooling Corporation has appointed Norm Sted Sales and Marketing Director for weld.com. Norm brings over 30 years of welding and business experience from his position as Regional Manager for one of the largest manufacturers of arc welding products in the world. He has extensive experience in international markets, especially those in the Caribbean and in Latin America, where he was responsible for strategic alliances, business development and market growth. The company has also named Todd Clouser the new Marketing and Social Media Specialist for Weld.com.

Egan to Strengthen IBIA’s Social Network

Photo courtesy IBIA Merlin Corporate

The International Bunker Industry Association (IBIA) has appointed a new event manager with a specific brief to strengthen the association's outreach on social networks and e-platforms. Charlotte Egan has joined IBIA's Southampton-based team. Egan has six years experience in events management and marketing, commencing with working on cruise vessels for the Carnival Group, then working for the Royal Automobile Club, a life sciences company and the University of Southampton, where she helped promote a multi-disciplinary maritime group.

Day of the Seafarer with Social Media Focus

Day of Seafarer Logo

June 25th marks the third international Day of the Seafarer, an official United Nations observance day. This year, IMO is celebrating the occasion with a social media campaign calling on all supply chain partners, including those beyond the maritime sector, to help highlight the sheer diversity and scale of products used in everyday life that travel by sea, and to recognize the importance of the people that deliver them; more than 1.5 million seafarers. In his annual Day of the Seafarer message…

NavPlay Launches iPad-based Navigation app

NavPlay’s Interactive App Provides Easy Way to Enjoy Navigation & Share Experiences Capannoli, Italy – NavPlay, an innovative manufacturer of iPad apps, announced today a planning, navigation and social media app designed to enhance the navigation experience, NavPlay. A complete, easy-to-use navigation app for iPads, NavPlay allows boaters to plan routes and navigate on C-Map by Jeppesen charts and satellite imagery. The innovative product provides access to a wealth of WiFi-networked vessel information and control such as instruments readings, weather forecasts, autopilot operation, alarms, and AIS details for collision avoidance, to name a few.

Maritime Reporter Magazine Cover Dec 2017 - The Great Ships of 2017

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