Jacquelin Named Willard Marketing Director

Posted by Eric Haun
Tuesday, February 04, 2014
Karen Jacquelin

Willard Marine announced the appointment of Karen Jacquelin as director of marketing earlier today.

Jacquelin will be responsible for leading Willard Marine’s product and brand marketing strategy, including all advertising, public relations and event marketing initiatives. She will be based out of the company’s corporate offices in Anaheim, Calif.

Jacquelin brings more than 20 years of integrated brand advertising, marketing, and business development experience to Willard Marine. She has held management positions at Young & Rubicam, Xperience Communications and the Irvine Company. She holds both a Bachelor of Arts and Bachelor of Science from the University of Southern California and a California real estate license.

“Karen Jacquelin’s vast advertising and marketing experience across a wide range of brands including Gatorade, Callaway Golf, Ford, Lincoln, Toyota and the Irvine Company is extremely valuable to Willard Marine as we strive to elevate our brand image and develop new product offerings,” said Ulrich Gottschling, president of Willard Marine. “Karen will leverage marketing analytics and research to help us develop the best products and services that appeal to new market segments and better serve our customers,” Gottschling explained.

willardmarine.com
 


People & Company News

MN100: Guido Perla & Associates, Inc.

The Company: With offices in the US, Brazil, Chile, China and Germany, GPA developed into an independent, full-service naval architecture and marine engineering

Grand Bahama Shipyard Expands Sales Team

Grand Bahama Shipyard Limited (GBSL) has added three regional sales directors to its Marketing and Sales Division, with posts in the Americas, Europe and Asia/Middle East.

MN100: Kohler Marine

The Company: Kohler Marine generators are produced in the United States and distributed globally. Kohler Marine sales as well as aftermarket sales and service activities are globally organized.

Shipbuilding

VLCC Delivered to Gener8 Maritime

Gener8 Maritime, Inc., a U.S.-based provider of international seaborne crude oil transportation services, announced that it has taken delivery of the ECO VLCC the Gener8 Macedon on August 30,

Elcome Supplies Electronics for Abu Dhabi New Builds

Elcome International is supplying electrical switchboards, safety, monitoring and control systems for three vessels under construction at Abu Dhabi Ship Building (ADSB).

Ingalls Secures Design Work for US Navy’s New LX(R) Ships

Huntington Ingalls Industries (HII) announced that its Ingalls Shipbuilding division has been awarded a $13.7 million contract (with incremental funding) to perform contract design effort for the U.

News

VLCC Delivered to Gener8 Maritime

Gener8 Maritime, Inc., a U.S.-based provider of international seaborne crude oil transportation services, announced that it has taken delivery of the ECO VLCC the Gener8 Macedon on August 30,

Grand Bahama Shipyard Expands Sales Team

Grand Bahama Shipyard Limited (GBSL) has added three regional sales directors to its Marketing and Sales Division, with posts in the Americas, Europe and Asia/Middle East.

NYC Ferry Strikes a Group of Kayakers

A New York Waterways ferry struck a group of kayakers on the Hudson River Tuesday afternoon, according to the U.S. Coast Guard.   Five of the 11 kayakers were

 
 
Maritime Contracts Maritime Security Maritime Standards Navigation Offshore Oil Salvage Ship Repair Ship Simulators Sonar Winch
rss | archive | history | articles | privacy | contributors | top maritime news | about us | copyright | maritime magazines
maritime security news | shipbuilding news | maritime industry | shipping news | maritime reporting | workboats news | ship design | maritime business

Time taken: 0.1146 sec (9 req/sec)