It is estimated that within the next four years, wireless carriers will need to find a way to transmit more than 30 times the volume of data than their networks carry today. A revolution is taking place, and it is going to hit the cruise industry. MCP confirmed that its first 3G-vessel project, to be finalized in August this year, is being driven by passenger use of social media applications such as YouTube, Facebook and Twitter. “Cruise companies have to get ready for the next wave,” said Roar Walderhaug, senior vice president for MCP. “Today’s mobile device has evolved from a phone into a robust communications tool. Cruise ships must be able to handle a broadening range of mobile applications down the road,” said Walderhaug.