IMO Launch Day of the Seafarer 2014 'Toolkit'

By George Backwell
Thursday, June 19, 2014
Day of the Seafarer Logo

IMO once again asks people everywhere to show their appreciation for seafarers and their contribution to global prosperity on the Day of the Seafarer, 25, June, and have launched a promotional toolkit to help them to do so.

At the heart of this year’s campaign is the simple sentence "Seafarers brought me....". IMO is inviting everyone to complete the sentence with a word of their choice and post it on social media, adding the hashtag "#thankyouseafarers". The missing word can be anything that came by sea: from the cars people drive, the food people eat, the clothes people wear, the gadgets they use or the furniture they sit on.

To help spread the campaign globally, IMO’s media and communications team has developed a toolkit, which features a variety of different content items and materials all designed to reinforce the campaign’s message.

The toolkit includes:

  • a short animated film that celebrates the unseen connections between those who serve at sea and the things we take for granted in our everyday lives
  • a video message from IMO Secretary-General Koji Sekimizu, filmed amid the bustle of one of Europe’s busiest ports
  • text version of the Secretary-General’s message in several languages
  • Day of the Seafarer logos in several languages
  • Day of the seafarer banners and badges
  • stickers featuring the “Seafarers brought me…” motto

The IMO explains that in previous years, participants have used the online toolkit to create their own campaign content, ranging from a simple photograph posted on social media through to more imaginative uses such as banners on public transport or cakes, baked in the form of the campaign logo! Blogs, videos and photo collections are other ways to participate in the campaign. IMO is hoping that the 2014 toolkit will spark similar innovation and looks forward to sharing the results on social media.

The Day of the Seafarer 2014 toolkit is now available online on the IMO website: http://bit.ly/1jvZ69c

Maritime Today


The Maritime Industry's original and most viewed E-News Service

Maritime Reporter January 2016 Digital Edition
FREE Maritime Reporter Subscription
Latest Maritime News    rss feeds

People & Company News

First Women's Expedition to the Arctic

Company "MyArctic-expeditions" organize the first women's expedition to the Arctic Ocean. The expedition will start on March 5 in the capital of the Nenets Autonomous

Topaz Responder Saves Refugee Migrants

Topaz Energy and Marine has emerged as an unlikely player in the effort to save refugee migrants risking their lives on the sea crossing from Turkey to Greece’s islands in order to reach Europe.

MHI's Entity to Oversee Material Handling Equipment, Engine and Turbocharger Businesses

Today Mitsubishi Heavy Industries, Ltd. (MHI) decided in principle to launch a new wholly owned entity to integrally oversee its current businesses in material

People in the News

First Women's Expedition to the Arctic

Company "MyArctic-expeditions" organize the first women's expedition to the Arctic Ocean. The expedition will start on March 5 in the capital of the Nenets Autonomous

Topaz Responder Saves Refugee Migrants

Topaz Energy and Marine has emerged as an unlikely player in the effort to save refugee migrants risking their lives on the sea crossing from Turkey to Greece’s islands in order to reach Europe.

Globus Maritime Reclassifies Board Member

Globus Maritime Limited, a dry bulk shipping company, announced today that when Georgios Karageorgiou, a Class I director of Globus Maritime Limited  resigned on December 28,

Communication

Shipping Traffic Noise Severely Affects Whale Populations

Underwater sound pollution disrupts the communication methods of killer whales and could harm their ability to locate salmon, researchers have found.   Increasing

AlphaEye Allows Real-time Audio Visual Support

Alphatron Marine’s robustly designed AlphaEye is a next generation service communication tool offering the capability to have an extra set of eyes “onboard.” With the AlphaEye,

Lyden-Kluss, RADM Thomas Appointed IMO Ambassadors

Mission to educate the public about the benefits and opportunities in the marine industry Carleen Lyden-Kluss, Chief Executive Officer of Morgan Marketing & Communications, along with RADM Cari B.

 
 
Maritime Careers / Shipboard Positions Maritime Standards Naval Architecture Offshore Oil Pod Propulsion Ship Electronics Ship Repair Shipbuilding / Vessel Construction Sonar Winch
rss | archive | history | articles | privacy | contributors | top maritime news | about us | copyright | maritime magazines
maritime security news | shipbuilding news | maritime industry | shipping news | maritime reporting | workboats news | ship design | maritime business

Time taken: 0.0760 sec (13 req/sec)