IMO Launch Day of the Seafarer 2014 'Toolkit'

By George Backwell
Thursday, June 19, 2014
Day of the Seafarer Logo

IMO once again asks people everywhere to show their appreciation for seafarers and their contribution to global prosperity on the Day of the Seafarer, 25, June, and have launched a promotional toolkit to help them to do so.

At the heart of this year’s campaign is the simple sentence "Seafarers brought me....". IMO is inviting everyone to complete the sentence with a word of their choice and post it on social media, adding the hashtag "#thankyouseafarers". The missing word can be anything that came by sea: from the cars people drive, the food people eat, the clothes people wear, the gadgets they use or the furniture they sit on.

To help spread the campaign globally, IMO’s media and communications team has developed a toolkit, which features a variety of different content items and materials all designed to reinforce the campaign’s message.

The toolkit includes:

  • a short animated film that celebrates the unseen connections between those who serve at sea and the things we take for granted in our everyday lives
  • a video message from IMO Secretary-General Koji Sekimizu, filmed amid the bustle of one of Europe’s busiest ports
  • text version of the Secretary-General’s message in several languages
  • Day of the Seafarer logos in several languages
  • Day of the seafarer banners and badges
  • stickers featuring the “Seafarers brought me…” motto

The IMO explains that in previous years, participants have used the online toolkit to create their own campaign content, ranging from a simple photograph posted on social media through to more imaginative uses such as banners on public transport or cakes, baked in the form of the campaign logo! Blogs, videos and photo collections are other ways to participate in the campaign. IMO is hoping that the 2014 toolkit will spark similar innovation and looks forward to sharing the results on social media.

The Day of the Seafarer 2014 toolkit is now available online on the IMO website: http://bit.ly/1jvZ69c

Maritime Reporter July 2015 Digital Edition
FREE Maritime Reporter Subscription
Latest Maritime News    rss feeds

People & Company News

CMA CGM to Resume Service to Iran

The world's third-largest container shipping group, France's CMA CGM, said on Monday it would resume operations to Iran following the deal between Tehran and world

Obituary: Yacht Designer Jörg Beiderbeck

Jörg Beiderbeck, recognized as a figure among the world’s top megayacht designers, has passed away at the age of 69 on the evening of Sunday, August 2, at his home in Bremen-Vegesack,

TSB Investigating Ferry, Pleasure Craft Collision

The Transportation Safety Board of Canada (TSB) is deploying a team of investigators to Laval, Quebec, following a collision between the ferry Paule II and a pleasure craft which occurred on August 1.

People in the News

Obituary: Yacht Designer Jörg Beiderbeck

Jörg Beiderbeck, recognized as a figure among the world’s top megayacht designers, has passed away at the age of 69 on the evening of Sunday, August 2, at his home in Bremen-Vegesack,

Injured Woman Rescued on Lake Washington

Coast Guard, Seattle Police Department, Seattle Fire Department, King County Sheriff’s Office and Washington Department of Fish and Wildlife personnel rescued

VARD SeaQ Bridge gets Lilaas touch

‘Finger-grip’ vessel control offering precise tactile feedback may seem radical for those accustomed to conventional levers, but the combination is proving a

Communication

Five Rescued from Yatch in Solent, UK

Five people have been rescued from the Solent after their small leisure boat suffered engine failure and began taking on water.   The occupants of the boat made

Intelsat Records $598 mln Q2 Revenue

Satellite services provider Intelsat S.A. has reported total revenue of $598.1 million and net income attributable to Intelsat S.A. of $60.2 million, or $0.47 per common share on a diluted basis,

McMurdo Introduces Real-time Fleet Management

McMurdo  has announced PRISMA Connect, a web-based integrated fleet management system that connects ship to shore in real-time for improved communication and operational efficiencies,

 
 
Maritime Contracts Maritime Security Naval Architecture Pipelines Pod Propulsion Port Authority Ship Repair Ship Simulators Shipbuilding / Vessel Construction Sonar
rss | archive | history | articles | privacy | contributors | top maritime news | about us | copyright | maritime magazines
maritime security news | shipbuilding news | maritime industry | shipping news | maritime reporting | workboats news | ship design | maritime business

Time taken: 0.7634 sec (1 req/sec)