The Transportation Marketing & Communications Association
(TMCA) announces that its eighth annual conference and educational forum will be held May 2-4, 2004, at the Miramonte Resort, near Palm Springs, Calif. The 2004 Conference theme, "Creating The Edge," will help professionals leverage marketing, sales and communications strategies in order for their organizations to be more competitive in the marketplace. This event will feature a broad agenda of interactive sessions, workshops, and presentations supported by a unique line-up of keynote speakers, session presenters and facilitators for mid- to upper-level marketing and communications professionals
TMCA is the only association that exclusively meets the professional development and networking needs of marketing, sales and communications practitioners in all modes of freight or passenger transportation. Also on the schedule is an awards gala on May 4 to honor recipients of TMCA's coveted "Tranny" award. Call for entries for the 2004 awards program will be made in December.
"This annual event is the ideal opportunity for marketing, sales and communications professionals to be exposed to new ideas and concepts that help them to be more effective in their jobs," said Ray Venturino, current TMCA president and assistant vice president of marketing for P&O Nedlloyd. "It also presents an opportunity for practitioners to interact and exchange ideas with their industry peers in a friendly, relaxed and informal environment. The payback for this professional development investment is invaluable."