Rotterdam Port Strengthens Presence in India
The Port of Rotterdam Authority is intensifying its joint activities with parties in India. 'As one of the fastest growing economies in the world, India is investing heavily in the development of seaports, industrial areas and hinterland connections.
The largest port in Europe will sign two Memorandums of Understanding (MoUs) with India, appointed an office and also supported the establishment of a maritime university that will partner with Rotterdam's institutions, marking the port's joint initiatives with Indian parties.
It has appointed Broekman Logistics India as its representative team in the country, as the port looks to strengthen its activities in the region.
The Port of Rotterdam Authority has been active in India for a number of years, and its activities include consultancy assignments and attracting cargo.
"As one of the fastest growing economies in the world, India is investing heavily in the development of seaports, industrial areas and hinterland connections. That makes India an interesting partner in the field of trade, maritime industry and education but also in the field of digital developments and innovations, " is the analysis from Rene van der Plas, the head of Port of Rotterdam International.
The priorities of the current government are to improve the 'ease of doing business' and to encourage manufacturing industry through the 'Make-in-India program'. India ships about 95% of its trade volume overseas. Its strategic location and long coastline with important international trade routes make India an important maritime country.
"Rotterdam already has a strong position in trade with India but we think there is still plenty of potential to enhance our profile in the market and increase our market share , particularly through growth in retail, fast-moving consumer goods (FMCG), automotive accessories, and chemicals and pharmaceuticals," explains Emile Hoogsteden, the director of Breakbulk and Logistics Containers.
The Port of Rotterdam Authority has been active in India for a number of years, and those activities include consultancy assignments and attracting cargo. By appointing Broekman Logistics as the Representative Team in India, the Port of Rotterdam Authority hopes to develop its international activities further.