Gothenburg Becomes Port of Entry for Mazda

Starting in July, the Port of Gothenburg will be the new port of entry for Mazda cars imported into Sweden. All cars destined for the Swedish market will now reach their owners via the largest port in Scandinavia.

"This is tangible confirmation of the excellent collaboration between all those operating in the automotive sector at the Port of Gothenburg. By joining forces we have succeeded in linking yet another highly respected car manufacturer to the port, which is extremely positive," said Claes Sundmark, Vice President, Container, RoRo and Rail at the Port of Gothenburg.

The majority of Mazda cars are produced in Japan. The frequent departures from Japan that the Port of Gothenburg was able to offer proved pivotal when Mazda chose its new port of entry for the Swedish market. Mazda cars bound for the Swedish market were previously shipped to Malmö.

With effect from July, the shipping company CLdN will be responsible for the sea transport. On arrival at the port, Logent Ports and Terminals will handle the transloading of the cars for onward transport in Sweden.

Mazda's Swedish head office is located in Kungsbacka, just outside Gothenburg. Stefan Sandberg, Aftermarket Manager for Mazda Sweden, feels that proximity to the port is a definite advantage but it was not the most important factor when choosing a new port of entry.

"We regard it as a bonus. The most important factor is that by using the Port of Gothenburg we have a greater arrival frequency and a more efficient flow, which means that our cars can reach the customers even quicker than before."