Bernhard Schulte Shipmanagement (BSM) and Optimum Ship Management (Optimum) have announced the launch of a new joint venture partnership, Hanseatic Cruise Services. Based in Singapore, Hanseatic Cruise Services will provide comprehensive, world class passenger vessel management services to third-party clients around the world. BSM is continuously working to expand and diversify its range of services. It believes that the cruise industry presents a significant opportunity for development, offering major growth potential.